FRAICHE ?

If you love fashion. 
If you love it in a fun, joyfull, playfull way. 
If you feel free to wear what you love. 
If you love the 70s. And the 80s. Even the 90s.
If you pay attention to quality. 
No doubt. YOU ARE FRAICHE!
 
I love fashion just like a cook loves butter. I live for fabrics, materials, cuts, drawing, sewing.
I created FRAICHE for you when I felt something was missing in the fashion field. In my mind fashion should be full of joy and surprise. Fashion should talk to each woman. Not only fashionista. Wearing a FRAICHE creation makes you feel unique, feminine, free and confident. Indeed in each of our cloth I try to inject the very best of the past and to shift it in a modern way. The 70s and 80s were the perfect time of liberty, of colors, of self expression, and also of quality. 
FRAICHE is my deepest declaration of love to fashion. I hope to offer you small doses of pleasure through the clothes I imagine FOR YOU each season.

- Julie

FRAICHE ?

If you love fashion. 
If you love it in a fun, joyfull, playfull way. 
If you feel free to wear what you love. 
If you love the 70s. And the 80s. Even the 90s.
If you pay attention to quality. 
No doubt. YOU ARE FRAICHE!
 
I love fashion just like a cook loves butter. I live for fabrics, materials, cuts, drawing, sewing.
I created FRAICHE for you when I felt something was missing in the fashion field. In my mind fashion should be full of joy and surprise. Fashion should talk to each woman. Not only fashionista. 

Wearing a FRAICHE creation makes you feel unique, feminine, free and confident. Indeed in each of our cloth I try to inject the very best of the past and to shift it in a modern way. The 70s and 80s were the perfect time of liberty, of colors, of self expression, and also of quality. 

FRAICHE is my deepest declaration of love to fashion. I hope to offer you small doses of pleasure through the clothes I imagine FOR YOU each season.

- Julie

FASHION NOT VICTIM!

FRAICHE IS A STATE OF MIND!​

How to be part of the FRAICHE CLUB?
It easy. 
Enjoy life, enjoy wearing clothes that make you feel good. 
Smile. Follow your rules. Wear our clothes just the way YOU want. the way YOU FEEL good.
Be in harmony with yourself, radiant, confident, free, feminin.
FRAICHE has no age, no culture, even less religion or gender. Indeed some of our creations called FRAIS have been designed to be shared with you gentlemen!

Smile

You are FRAICHE

A FRAICHE OUTFIT IS VERY WELL MADE!

All our creations, clothes and accessories, are designed by Julie.

Our models are then designed and fully manufactured in our workshop in Paris.

This workshop employs professional seamstresses, expert women and men who perpetuate the tradition of Parisian couture.

Our raw materials are sourced directly from the best suppliers in France and Europe.

This is the most sincere commitment that FRAICHE can make to please the fashion world without harming the blue planet !!!

FRAICHE TEAM

Join our crazy team!
 
FRAICHE is now a small family.
We share core values that transform a simple job into a mission.
We share joy, enthusiasm, passion for fashion, kindness, we are very concerned about quality and providing the best clothes with as much fun as possible. 
 
Come join us: julie@fraiche-paris.fr