100% Made in Paris

Made in Paris

Fashion was born in Paris.
Paris is the world capital of style.
The word “couture” is French.
Haute Couture only exists here.
The greatest designers founded their houses here.

Therefore, there was no better place than Paris to settle our brand.

For sure it is challenging. but we did it. And we will keep on doing it. Our entire collections are made in our Parisian workshop.

FRAICHE Paris received the label « Manufactured in Paris »
in 2017 and 2018.

Un produit FRAIS est avant tout
très bien fait

FRAICHE brings to life the tradition of French couture and we are very proud to delivery only super high-quality products. We pay attention to any details to ensure you get the very best of Paris.

Of course, we source fabrics and raw materials from the best suppliers all over France.  When necessary we also open our doors to Europe. For instance, all leather goods come from Italy.

A FRAICHE product is designed to be fun and to last!

Producing nearby helps to:

  • Mobilize the local economy,
  • Work with high qualified sewer
  • And reduce our impact on the environment

To go even further, our suppliers give us access to the scraps of fabrics used by famous houses of couture. FRAICHE gives a second life to these exceptional materials.

What is the FRAICHE Formula?

A perfect fit for the look


Superior fabrics for the quality


A retro twist for the touch of fun


Our prices are fair. What does that mean?

This means that we do not practice any astronomical margin, Our average margin is 3 when the average margin on the market is 9. 

FRAICHE gives the exact price to each product. No crazy sales possible, but the right prices all year long.

Le circuit-court FRAICHE Paris en image. Comment nos créations sont fabriquées en France avec des matières premières de qualité.

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Fraiche Paris

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